The consecutive training seminar of the International Republican Institute (IRI) was held from the 15th to the 19th of December in Bucharest, Romania. The training was attended by representatives of right-wing political parties from ten countries. The main focus of the training was towards leadership and the main highlight was on campaign management.
Bulgaria was represented by Mihaela Ivanova and Ivan Andonov – members of MGERB Sofia.
The lecturers of the training were professionals from the sphere of campaign management, who through presentations, interesting lectures and practical examples passed their experience to all of the participants. Therefore every participant in the training enriched themselves with valuable information regarding how a political campaign is made and what are its main attributes.
The three day seminar was organized in three extensive modules. During the first day the participants had the opportunity to learn detailed information on how to use public opinion during their political campaign. The next day was filled with simulation games, which directly showed how a political campaign is organized – preparation of a work plan, political speaking and organization of an internet campaign. The lecturer during the last panel explained in details, through precisely prepared presentations, how a successful political campaign is organized step by step.